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Normcore Is Too Cool For Cool: GAP’s Dress Normal Campaign

by Tanya October 26, 2014 Millennials as consumers

GAP - because I dress for myself. It's what I am, not what I look like.

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To All The Haters: Ice Bucket Challenge Is Actually Genius!

by Tanya August 28, 2014 Millennials as consumers

The Ice Bucket Challenge gives people a way to relate and to sympathize with the sufferers by volunteering to undertake

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Why Being Awkward Is The New Normal?

by Tanya August 12, 2014 Millennials as consumers

Jennifer Lawrence showed us that being awkward and loving food more than partying was the new awesome.

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Socially Awkward Generation Won’t Pick Up The Phone. Why Should You?

by Tanya August 07, 2014 Millennials as consumers, The future of office

Phone is the least important application of a phone.

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What’s Behind Buzzfeed Success? Ego

by Tanya June 22, 2014 Millennials as consumers

Buzzfeed is a marketing genius! What's behind its success?

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